Back in Your Day is a unique prompt based card game designed to bridge the generational gap, fostering deeper connections and meaningful conversations between younger and older generations. Through fun prompts, nostalgia, and humor, the game encourages the sharing of personal stories, experiences, and wisdom. It provides a structured and enjoyable way to connect with older loved ones, preserving history while strengthening emotional ties. The game’s goal is not to "win," but to spark stories, create lasting memories, and strengthen relationships through laughter and shared experiences. With a friendly, nostalgic, and inviting tone, this game offers families and friends a fun, heartfelt way to connect and preserve the wisdom of past generations.

  • + Conceptualization

    + Research

    + Brand Identity

    + Packaging Design

    + Illustration

    + Copywriting

    + Art Direction

    + Advertising

  • In today’s digital-first world, the generational gap between younger and older adults is widening, leading to a lack of meaningful connection and understanding. Many younger individuals find it difficult to relate to the experiences and perspectives of older generations, resulting in missed opportunities for sharing valuable stories and wisdom. This disconnect can leave important family histories and personal stories untold, affecting emotional bonds and relationships.

Advertising

Game/Packaging Design

Web Presence